The PEArL Framework: Facilitating Change in Complex Social and Commercial Settings
Submitting Institution
Loughborough UniversityUnit of Assessment
Business and Management StudiesSummary Impact Type
TechnologicalResearch Subject Area(s)
Studies In Human Society: Policy and Administration, Sociology
Summary of the impact
    Loughborough University research into Problem Structuring Methodologies
      has resulted in PEArL,
      a device for framing the manner in which change occurs in organisations.
      The application of PEArL
      has changed organisational practice and policy in a variety of
      environments — including
      manufacturing, community and scientific settings — with far-reaching and
      long-lasting
      consequences. It has been used by the British Association for Chemical
      Specialities to achieve
      improved biocidal labelling; in homeless shelters to enhance outcomes for
      residents in adopting
      more stable lifestyles; and by Jaguar Land Rover to improve governance and
      achieve better
      oversight for senior management across product creation pipelines.
    Underpinning research
    Problem Structuring Methodologies (PSM) support problem solving and
      change in complex social
      situations. Two of the best known are Strategic Options Development and
      Analysis (SODA) and
      Soft Systems Methodology (SSM). One of the main problems with change
      initiatives is that
      validation is difficult, as the process is not directly repeatable. Most
      approaches focus on creating a
      roadmap to a new state, but this can be inadequate in dynamic, fast-moving
      social environments:
      plans can become defunct very quickly if circumstances change.
    The PEArL (Participants, Engagement, Authority relationships, Learning)
      framework offers a
      unique approach to managing interventions by validating how the process of
      change is undertaken.
      PEArL arose from research carried out at Loughborough University by Dr
      Donna Champion, who
      joined Loughborough in 2001 and is currently a Senior Lecturer in
      Information Systems. The
      originality of PEArL, which Champion developed through several action
      research projects, is that
      interventions are managed even when participants and requirements change,
      as occurs in most
      real-world practical situations.
    Champion began her research in 2001 by setting out the theoretical
      underpinnings of PEArL,
      based on soft systems theory. PEArL was conceived as an original
      intellectual device to allow
      those impacted by change to plan, manage and evaluate the change process
      at different stages in
      order to assess the credibility and validity of the intervention. The
      PEArL mnemonic focused on
      who should (or could) be involved, how these people might be engaged in
      the inquiry, what
      authority (financial, social, intellectual etc.) is needed, what new
      relationships might be encouraged
      and which relationships ought to change or end [3.1].
    The concept was developed further when Champion conducted a project in
      which residents and
      key workers at a shelter for the homeless applied PEArL to help residents
      define and build new,
      sustainable relationships to support a more stable lifestyle. This work
      was undertaken through a
      series of workshops with a group of 10 key workers and seven residents.
      Key workers and
      residents applied PEArL to support reflection on the issues that caused
      the residents to become
      homeless and to identify relationship networks needed to successfully move
      towards a less chaotic
      lifestyle. This research demonstrated that PEArL could be learnt quickly
      and used by people with
      no technical experience or training. It also rigorously established that
      the PEArL framework could
      be of value in the real world in complex situations [3.2].
    Champion and John Wilson (Professor of Operational Research, Loughborough
      University, 1972-2011)
      went on to argue for a set of contingency factors to support PSM
      validation. PSM experts
      were asked to set out the factors they felt could influence the validation
      of PSM-supported change.
      This revealed that "how" a change is managed is just as important to
      participants as the outcomes
      of a change and that such a judgment should be made both by experts and by
      other participants.
      The PEArL framework was put forward as the only existing approach to
      support such judgments
      [3.3].
    References to the research
    
3.1. Champion, D. and Stowell, F. (2003). Validating Action
      Research Field Studies: PEArL.
      Systemic Practice and Action Research. 16(1): 21-36, ISSN
      1094-429X. DOI:
      10.1023/A:1021928511690.
     
3.2. Champion D. (2007) Managing Action Research: The PEArL
      Framework. Systemic Practice
        and Action Research. 20(6): 455-465. DOI: 10.1007/s11213-007-9070-8
     
3.3. Champion, D. and Wilson, J.M. (2010). The Impact of
      Contingency Factors on Validation of
      Problem Structuring Methods. J. Operational Res Soc. 61 (1):
      1420-1431. ISSN 0160-5682.
      DOI: 10.1057/jors.2009.94
     
Evidence of Quality of the Research
    3.1, 3.2 and 3.3 discuss original research undertaken for the first time
      at Loughborough University.
      All three research outputs have been through rigorous peer review with a
      minimum of two blind
      reviews.
    The importance of the PEArL Framework has also been recognised through
      financial support from
      Jaguar Land Rover:
    G3.1. Research Project Title: Embedding Systems Engineering in
      Jaguar Land Rover, £35, 935,
      PI: Dr Donna Champion
    In addition, the papers on the PEArL framework have been cited by
      researchers from across the
      world including Europe, the USA and New Zealand.
    Details of the impact
    The PEArL framework that developed as a result of Loughborough University
      research into
      Problem Structuring Methodologies has been successfully used to change
      organisational practice
      and policy in a range of settings, delivering a variety of benefits to
      stakeholders.
    The British Association for Chemical Specialities (BACS) has used PEArL
      throughout the impact
      period to improve understanding of the label claims of specialist
      chemicals, especially biocidal
      products. The organisation, which represents companies operating in the
      speciality chemicals
      sector of the chemicals supply chain, first became aware of PEArL through
      the then Chair of its
      Biocides and Biosciences Group, who studied under Champion while obtaining
      his MBA at
      Loughborough. BACS, which engages with the government and also helps
      inform policy and
      regulation at European level, initially used PEArL to prepare for major
      changes to working
      practices in the way biocidal products are regulated as a result of the
      Biocidal Products Directive. It
      employed the framework again to prepare its members — which include
      multinational companies
      and SMEs — for the latest Biocidal Products Regulation 528/2012, details
      of which were released in
      2012. The former Chair of the Biocides and Biosciences Group has remarked
      that PEArL helped
      BACS "reconceptualise the processes required to label biocidal products in
      order to be compliant
      with BPD legislation" [5.1].
    The ease with which people with no technical experience or training can
      use PEArL has been
      demonstrated through continued work with residents of homeless shelters.
      In 2008 the Exaireo
      Trust was formed as a charitable organisation to support homeless people
      in Charnwood,
      Leicestershire, and now runs nine shelters across the county. PEArL is
      used by key workers at the
      Trust to support their work and has contributed to residents being more
      successful in keeping their
      accommodation and making positive connections and relationships to support
      their new lifestyle.
      Resident-created PEArL diagrams, which offer insights into residents'
      views of their situation, have
      proved particularly useful. An Exaireo worker has observed: "PEArL helps
      you understand things
      from a more realistic perspective. It stops you thinking you can solve
      things quickly... [It] helps give
      the residents a voice to express some of their problems. It's very simple
      but focuses on helping
      them change relationships, which is the hardest thing to help them see." [5.2]
    PEArL's industry applications have been evidenced by major car
      manufacturer Jaguar Land Rover
      (JLR), which began using the framework in May 2010 after Champion met with
      senior managers to
      discuss problems in the implementation of automotive functional safety
      standard ISO 26262. This
      sets out best practice for designing and developing automotive electronic
      and electrical safety-related
      systems and impacts on every functional area of an original equipment
      manufacturer.
      Having been introduced to the research outputs, JLR managers initiated a
      project to identify the
      roles and responsibilities for new governance and communication structures
      to introduce a
      coherent approach to functional safety in the company.
    Senior managers at first believed separate governance for Functional
      Safety was unnecessary.
      Information collected and analysed using the PEArL framework changed their
      minds and
      convinced them to supply the resources needed to implement new functional
      safety governance
      structures, which have now been in operation since March 2011 and continue
      to oversee and
      manage ISO 26262 implementation activities across the whole company. A JLR
      Functional Safety
      Technical Specialist has described PEArL's role in tackling issues raised
      by ISO 26262 as
      "invaluable" [5.3].
    Building on the success of this initiative, JLR commissioned a project to
      apply PEArL to identify key
      gaps in product design activities. This set out evidence-based changes to
      roles and
      responsibilities. As a result, new governance structures, cross-functional
      relationships and training
      events have been implemented to give better oversight of product creation.
      PEArL has been of
      particular value in identifying where expertise and authority for certain
      aspects of design were
      situated within the company. These new relationships have proved their
      value in acknowledged
      better co-ordination across engineering and back-office teams. According
      to JLR's Technical
      Specialist (Systems and Software Engineering PMTi), Champion has
      "identified and driven the
      implementation of new governance structures... and commenced the education
      and training to
      support business transformation towards systems engineering" [5.4].
    In February 2011, in recognition of PEArL's value to the company, JLR
      invited Champion to join its
      Steering Groups for functional safety [5.5] and systems
      engineering [5.4]. PEArL-informed
      decisions now affect every member of the Product Creation teams, as well
      as staff from the
      Manufacturing, Service, HR, Finance, Purchasing, Marketing and Senior
      Management teams. The
      output from this work has been included in new training and educational
      experiences that are being
      rolled out across JLR's Electronic, Electrical and Software divisions [5.4].
    Sources to corroborate the impact 
    The following sources of corroboration can be made available at request:
    5.1. British Association for Chemical Specialities (BACS)
      Letter of Evidence from former Chair of BACS Biocides and Biosciences
      Group.
    5.2. Work with Leicestershire Homeless Shelters
      Signed interview transcript from Senior Key Worker at the Exaireo Trust
    5.3. Letter of Evidence from the Technical Specialist Manager for
      Functional Safety, Jaguar Land
      Rover
    5.4. Letter of Evidence from the Technical Specialist Manager for
      Systems & Software
      Engineering, PMTi , Jaguar Land Rover.
    5.5. Letter from Senior Manager — Automotive Safety, JLR
      confirming membership of the
      Functional Safety Steering Committee due to contribution from research