The PEArL Framework: Facilitating Change in Complex Social and Commercial Settings
Submitting Institution
Loughborough UniversityUnit of Assessment
Business and Management StudiesSummary Impact Type
TechnologicalResearch Subject Area(s)
Studies In Human Society: Policy and Administration, Sociology
Summary of the impact
Loughborough University research into Problem Structuring Methodologies
has resulted in PEArL,
a device for framing the manner in which change occurs in organisations.
The application of PEArL
has changed organisational practice and policy in a variety of
environments — including
manufacturing, community and scientific settings — with far-reaching and
long-lasting
consequences. It has been used by the British Association for Chemical
Specialities to achieve
improved biocidal labelling; in homeless shelters to enhance outcomes for
residents in adopting
more stable lifestyles; and by Jaguar Land Rover to improve governance and
achieve better
oversight for senior management across product creation pipelines.
Underpinning research
Problem Structuring Methodologies (PSM) support problem solving and
change in complex social
situations. Two of the best known are Strategic Options Development and
Analysis (SODA) and
Soft Systems Methodology (SSM). One of the main problems with change
initiatives is that
validation is difficult, as the process is not directly repeatable. Most
approaches focus on creating a
roadmap to a new state, but this can be inadequate in dynamic, fast-moving
social environments:
plans can become defunct very quickly if circumstances change.
The PEArL (Participants, Engagement, Authority relationships, Learning)
framework offers a
unique approach to managing interventions by validating how the process of
change is undertaken.
PEArL arose from research carried out at Loughborough University by Dr
Donna Champion, who
joined Loughborough in 2001 and is currently a Senior Lecturer in
Information Systems. The
originality of PEArL, which Champion developed through several action
research projects, is that
interventions are managed even when participants and requirements change,
as occurs in most
real-world practical situations.
Champion began her research in 2001 by setting out the theoretical
underpinnings of PEArL,
based on soft systems theory. PEArL was conceived as an original
intellectual device to allow
those impacted by change to plan, manage and evaluate the change process
at different stages in
order to assess the credibility and validity of the intervention. The
PEArL mnemonic focused on
who should (or could) be involved, how these people might be engaged in
the inquiry, what
authority (financial, social, intellectual etc.) is needed, what new
relationships might be encouraged
and which relationships ought to change or end [3.1].
The concept was developed further when Champion conducted a project in
which residents and
key workers at a shelter for the homeless applied PEArL to help residents
define and build new,
sustainable relationships to support a more stable lifestyle. This work
was undertaken through a
series of workshops with a group of 10 key workers and seven residents.
Key workers and
residents applied PEArL to support reflection on the issues that caused
the residents to become
homeless and to identify relationship networks needed to successfully move
towards a less chaotic
lifestyle. This research demonstrated that PEArL could be learnt quickly
and used by people with
no technical experience or training. It also rigorously established that
the PEArL framework could
be of value in the real world in complex situations [3.2].
Champion and John Wilson (Professor of Operational Research, Loughborough
University, 1972-2011)
went on to argue for a set of contingency factors to support PSM
validation. PSM experts
were asked to set out the factors they felt could influence the validation
of PSM-supported change.
This revealed that "how" a change is managed is just as important to
participants as the outcomes
of a change and that such a judgment should be made both by experts and by
other participants.
The PEArL framework was put forward as the only existing approach to
support such judgments
[3.3].
References to the research
3.1. Champion, D. and Stowell, F. (2003). Validating Action
Research Field Studies: PEArL.
Systemic Practice and Action Research. 16(1): 21-36, ISSN
1094-429X. DOI:
10.1023/A:1021928511690.
3.2. Champion D. (2007) Managing Action Research: The PEArL
Framework. Systemic Practice
and Action Research. 20(6): 455-465. DOI: 10.1007/s11213-007-9070-8
3.3. Champion, D. and Wilson, J.M. (2010). The Impact of
Contingency Factors on Validation of
Problem Structuring Methods. J. Operational Res Soc. 61 (1):
1420-1431. ISSN 0160-5682.
DOI: 10.1057/jors.2009.94
Evidence of Quality of the Research
3.1, 3.2 and 3.3 discuss original research undertaken for the first time
at Loughborough University.
All three research outputs have been through rigorous peer review with a
minimum of two blind
reviews.
The importance of the PEArL Framework has also been recognised through
financial support from
Jaguar Land Rover:
G3.1. Research Project Title: Embedding Systems Engineering in
Jaguar Land Rover, £35, 935,
PI: Dr Donna Champion
In addition, the papers on the PEArL framework have been cited by
researchers from across the
world including Europe, the USA and New Zealand.
Details of the impact
The PEArL framework that developed as a result of Loughborough University
research into
Problem Structuring Methodologies has been successfully used to change
organisational practice
and policy in a range of settings, delivering a variety of benefits to
stakeholders.
The British Association for Chemical Specialities (BACS) has used PEArL
throughout the impact
period to improve understanding of the label claims of specialist
chemicals, especially biocidal
products. The organisation, which represents companies operating in the
speciality chemicals
sector of the chemicals supply chain, first became aware of PEArL through
the then Chair of its
Biocides and Biosciences Group, who studied under Champion while obtaining
his MBA at
Loughborough. BACS, which engages with the government and also helps
inform policy and
regulation at European level, initially used PEArL to prepare for major
changes to working
practices in the way biocidal products are regulated as a result of the
Biocidal Products Directive. It
employed the framework again to prepare its members — which include
multinational companies
and SMEs — for the latest Biocidal Products Regulation 528/2012, details
of which were released in
2012. The former Chair of the Biocides and Biosciences Group has remarked
that PEArL helped
BACS "reconceptualise the processes required to label biocidal products in
order to be compliant
with BPD legislation" [5.1].
The ease with which people with no technical experience or training can
use PEArL has been
demonstrated through continued work with residents of homeless shelters.
In 2008 the Exaireo
Trust was formed as a charitable organisation to support homeless people
in Charnwood,
Leicestershire, and now runs nine shelters across the county. PEArL is
used by key workers at the
Trust to support their work and has contributed to residents being more
successful in keeping their
accommodation and making positive connections and relationships to support
their new lifestyle.
Resident-created PEArL diagrams, which offer insights into residents'
views of their situation, have
proved particularly useful. An Exaireo worker has observed: "PEArL helps
you understand things
from a more realistic perspective. It stops you thinking you can solve
things quickly... [It] helps give
the residents a voice to express some of their problems. It's very simple
but focuses on helping
them change relationships, which is the hardest thing to help them see." [5.2]
PEArL's industry applications have been evidenced by major car
manufacturer Jaguar Land Rover
(JLR), which began using the framework in May 2010 after Champion met with
senior managers to
discuss problems in the implementation of automotive functional safety
standard ISO 26262. This
sets out best practice for designing and developing automotive electronic
and electrical safety-related
systems and impacts on every functional area of an original equipment
manufacturer.
Having been introduced to the research outputs, JLR managers initiated a
project to identify the
roles and responsibilities for new governance and communication structures
to introduce a
coherent approach to functional safety in the company.
Senior managers at first believed separate governance for Functional
Safety was unnecessary.
Information collected and analysed using the PEArL framework changed their
minds and
convinced them to supply the resources needed to implement new functional
safety governance
structures, which have now been in operation since March 2011 and continue
to oversee and
manage ISO 26262 implementation activities across the whole company. A JLR
Functional Safety
Technical Specialist has described PEArL's role in tackling issues raised
by ISO 26262 as
"invaluable" [5.3].
Building on the success of this initiative, JLR commissioned a project to
apply PEArL to identify key
gaps in product design activities. This set out evidence-based changes to
roles and
responsibilities. As a result, new governance structures, cross-functional
relationships and training
events have been implemented to give better oversight of product creation.
PEArL has been of
particular value in identifying where expertise and authority for certain
aspects of design were
situated within the company. These new relationships have proved their
value in acknowledged
better co-ordination across engineering and back-office teams. According
to JLR's Technical
Specialist (Systems and Software Engineering PMTi), Champion has
"identified and driven the
implementation of new governance structures... and commenced the education
and training to
support business transformation towards systems engineering" [5.4].
In February 2011, in recognition of PEArL's value to the company, JLR
invited Champion to join its
Steering Groups for functional safety [5.5] and systems
engineering [5.4]. PEArL-informed
decisions now affect every member of the Product Creation teams, as well
as staff from the
Manufacturing, Service, HR, Finance, Purchasing, Marketing and Senior
Management teams. The
output from this work has been included in new training and educational
experiences that are being
rolled out across JLR's Electronic, Electrical and Software divisions [5.4].
Sources to corroborate the impact
The following sources of corroboration can be made available at request:
5.1. British Association for Chemical Specialities (BACS)
Letter of Evidence from former Chair of BACS Biocides and Biosciences
Group.
5.2. Work with Leicestershire Homeless Shelters
Signed interview transcript from Senior Key Worker at the Exaireo Trust
5.3. Letter of Evidence from the Technical Specialist Manager for
Functional Safety, Jaguar Land
Rover
5.4. Letter of Evidence from the Technical Specialist Manager for
Systems & Software
Engineering, PMTi , Jaguar Land Rover.
5.5. Letter from Senior Manager — Automotive Safety, JLR
confirming membership of the
Functional Safety Steering Committee due to contribution from research