Closing the North West’s Prosperity Gap – Using the Liverpool Agility Methodology to Deliver a Productivity Improvement Strategy for Manufacturing SMEs (Small and Medium-Sized Enterprises) in the North West of England
Submitting Institution
University of LiverpoolUnit of Assessment
Business and Management StudiesSummary Impact Type
TechnologicalResearch Subject Area(s)
Information and Computing Sciences: Artificial Intelligence and Image Processing, Information Systems
Commerce, Management, Tourism and Services: Business and Management
Summary of the impact
This case study concerns the economic, commercial and organisational
benefits gained from the application of original research undertaken
between 1999 and 2013 by the Operations & Supply Chain group at the
University of Liverpool Management School. The research has provided
significant new thinking concerning the design of agile organisations and
supply chains through the creation of frameworks and tools for the
development of SME-focused, resilient business strategies. Since 2008, the
application of the research has supported a priority component of the Future
North West regional productivity strategy for the North West
of England through the implementation of a wide range of economy-driving
and productivity-enhancing industrial applications. These applications
have: boosted the region's economy and the prosperity of its citizens;
facilitated the growth of the region's manufacturing SMEs; supported the
participation of SMEs in global networks; equipped SME owner-managers with
the knowledge and skills to facilitate business growth; improved the
professional behaviour and cognitive characteristics of employees, and led
directly to 117 jobs and several businesses safeguarded, and 31 new jobs
created.
Underpinning research
Agility is now recognized as a by-word for responsiveness. It is a
concept that harnesses organizational resources to respond to the
uncertainty of a volatile business environment. Agility achievement
provides the means to being able to align production with demand, and
ultimately provide customer-driven processes and customization
capabilities. In this context, agility is primarily concerned with the
fast production and delivery of products to customers in response to
changes in customer demand. The agility research programme has been 15
years in the making and represents an account of the lifecycle of a
research theme that has been conceived, grown, and developed into the
Liverpool Agility Method (LAM) (or Liverpool Agility Framework) as the
means for translating the agility research into practice. LAM has been
developed by the following researchers at Liverpool: Boughton (1996-2003);
Ismail (1990 to date); Kehoe (1985 to 2008); Lyons (1999 to date);
Michaelides (2008 to date); and Sharifi (2003 to date).
Initially part of the Engineering department at Liverpool, the Operations
and Supply Chain Management group came together as part of the University
of Liverpool Management School when it was founded in 2002. This
fundamental research into the concept of agility began in the late 1990s
and primarily concerned the analysis of manufacturing responsiveness and
the development of methodological approaches to address responsiveness
issues within the manufacturing domain. It led to research outputs that
include some of the most highly cited agility papers in the world. For
example, the seminal paper published by Sharifi and Zhang in 1999 (see
reference in section 3) provided significant impetus to the agility
movement in the UK by presenting a conceptual model for the emerging
theory and by setting a widely respected research agenda for the
development of the agility theme. In 2001, Sharifi and Zhang (reference
section 3) extended their initial ideas and conceptualized and
demonstrated, through the development of a structured methodological
approach and its application to a series of case studies, how agile
thinking can be structured and inculcated into the strategic planning
processes and working practices of manufacturing policy makers and
managers. Also in 2001, Kehoe and Boughton (reference section 3)
demonstrated how information systems and Internet technologies could be
incorporated into the agility theme. A key component of this idea
concerned the role of information systems in improving transparency across
supply chains and collaborative networks which led to the award of the
EPSRC's £1.25m Innovative Manufacturing Research Centre. Additionally, the
research was augmented and complemented by the examination of the emerging
role of the Internet in the management of industrial organisations, and
the development of frameworks and methodologies for bringing together
Enterprise Resource Planning, Supply Chain Management and e-Business. This
culminated in an award of almost £6m for the AIMES (Advanced Internet
Methods & Emergent Systems) research centre and led to the creation of
several new businesses including Aimes Grid Services (an IT solutions
provider) in 2005 and Containerport (an information services provider for
logistics providers and shipping companies) in 2006, and to the
development of the Liverpool Agility Method (LAM) and its seven steps
(differentiation analysis, trend analysis, competitive positioning, target
setting, agility growth options, agility planning, implementation) as the
principal vehicle for translating the agility research into practice.
The need to strengthen the research through the recognition of the
performance and responsiveness-enhancing impact of contemporary supply
chain design led, in 2006, to Ismail and Sharifi (reference section 3)
extending the supply chain focus of the LAM and introducing a practical
approach for demonstrating how the supply chain design process should be
aligned and integrated with the market and the product design process. In
2011, Ismail, Poolton and Sharifi (reference section 3), drawing on all of
the earlier work, further extended the approach by incorporating a
practical, top-down, strategic framework to assist manufacturing SMEs to
enhance their resilience when operating in turbulent business
environments. The approach builds on the premise that resilience occurs as
a result of the implementation of both operational and strategic
capabilities. The agility research has been published in over 20 journal
articles, and in one book (see Lyons et al. in section 3) and has
been supported through the award of over £10M in research and knowledge
exchange funding.
References to the research
The impact of the research is underpinned by a body of published works
which represents some of the most highly-cited "agility" papers:
(Citation and download data taken on the 13th November 2013)
Key grant awards:
• Kehoe, Lyons, Ismail, Innovative Manufacturing Research Centre,
EPSRC £1.25m, 2001-2007.
• Kehoe, Advanced Internet Methods & Emergent Systems, ERDF
£2.086m and NWDA £3.8m, 2003-2007.
• Ismail, Sharifi, Developing and Implementing Agility Growth
Strategies, Objective 1 / ERDF £1.6m, 2000-2014.
• Lyons, Resilient Multi-Plant Networks (REMPLANET), EC FP7
funding €223k, 2009-2012.
• Lyons, Michaelides, Hernandez, Li, Tickle, Collaborate to Innovate
(C2i), ERDF £910k, 2012-2015.
Details of the impact
The North
West Regional Development Agency identified in 2009 that regional
prosperity (GDP per head) is considerably below the UK (86% of the average
in 2008) and the USA (64% of the average in 2008). The principal reason
for the gap is weak productivity performance where the North West level is
10% below the UK average and 25% below the USA average. Productivity is
the key driver of the North West's long-term economic performance but the
shifting of the regional economy towards services has been recognised as a
drag on its productivity performance and widened the productivity and
prosperity gap2. The productivity of the North West's
manufacturing businesses is vital to the prosperity of the region.
Supporting a priority component of the regional strategy to reduce the
economic growth rate disparity between the North West and other regions of
the UK and elsewhere, the ULMS team has undertaken an ambitious programme
of work to apply the LAM in order to improve the productivity and
resilience of the region's manufacturing SMEs. Since 2008, the widespread
application of some or all of the seven steps of the LAM to the
manufacturing operations and supply chain systems of over 75 SMEs
throughout the North West region (approximately 10% of the region's
manufacturing SMEs) and the recognition of the effectiveness of the
applied research process has, regionally, supported the key growth
strategy and provided significant input for policymakers. At the firm
level, it has enhanced the performance and sustainability of the region's
key, manufacturing SMEs, and, at the workforce level, it has improved the
leadership, management and innovation competencies of owner-managers, and
created 31 new jobs and safeguarded 117 at risk jobs.
-
Regional impact: the cumulative effect of transforming the
agile behaviours of the stock of firms supported has made an important
contribution to economic growth. The SMEs were selected because of their
high-growth potential and their presence in key, economy-driving sectors
such as aerospace, automotive and precision engineering. Their
contribution to the economy is far higher than their number alone would
suggest. (It has been previously demonstrated by NESTA
2009 report, how relatively few businesses with high-growth
potential can make a disproportionately positive contribution to the UK
economy) The continued success of these SMEs is critical to the future
success of the North West region. All continue to survive and prosper,
with a combined annual revenue generation in excess of £1.25billion,
many with improved gross value added (GVA) performance (see SME dataset
referred to in section 5) and with sufficient economic weight to
catalyse the catch-up of the prosperity and productivity of the region.
The legacy benefit of improving the absorptive capacity for innovation
and the entrepreneurial culture of these firms has provided the region
with a platform of high added- value manufacturing SMEs which, in many
cases, via the application of the LAM, have been future-proofed against
market uncertainty and equipped with the means to respond to unexpected
requests and events, new opportunities and changes to customer demand
requirements. Two separate clusters of SME members of the North West
Automotive Alliance are being actively supported through the development
of strategic initiatives in the areas of collaborative design and
collaborative procurement.
-
Business impact: At the firm level, the growth and
sustainability of the SMEs is related to LAM informed strategic change
developed by the firms' owners and managers as evidenced by the changes
to strategic positioning and direction that have been made at a number
of the SMEs. For example, at Richardson's Healthcare, a series of
projects concerning the development of an agile operations strategy, and
changes to working practices and quality systems, led the MD to comment
"I didn't think that a bunch of academics can make such a difference.
The reality is that after two years we have doubled sales and
quadrupled profits." At Anaco Systems and Beverston Engineering
new organisational strategies were conceived and implemented in order
for each firm to be able to more nimbly respond to, and routinely deal
with, customer orders for higher-volume, lower-variety products and
services. A start-up plan for Weld Process, a new business, was created.
IT strategy development and its implementation resulted in radical and
positive changes to working practices at companies including Abbey
Engineering, Fergusson Joinery, Halo Laboratories, Hawke Engineering and
Huyton Heat Treatments. Examples include new e-commerce strategies
developed for Seasoned Pioneers and IDM Engineering which allowed the
companies to have a much greater control of their on- line presence and
provided vital new sales channels. Conspicuous changes to working
practices were designed and implemented at AMF Engineering where the
lead time of a key assembly process was reduced by 40%, at Haywood &
Jackson where a new job costing procedure provided the stimulus for a
more profit-focused approach to business transactions causing the owner
to remark that "[UoL] have made a significant contribution to the
running of the business and our interaction with customers and
suppliers". At Lift, Turn & Move where a new approach to lean
thinking reduced production times by over 15% and at Hi-Tech Steel where
a new operations strategy allowed the company to compete effectively on
price while maintaining product and service quality. New quality
management systems and procedures were implemented at MHA Integrated
Electronics, MHA Lighting and Oxton Engineering, and innovative new
production and measurement technologies were implemented at Croft
Engineering Services and Moorgate Engineering.
-
Workforce impact: The impact of the LAM also reaches into the
wider workforce with effects that extend within and beyond the SMEs.
First, entrepreneurial competencies and aspirations of owner-managers
have been shaped and re-invigorated from a wide range of mentoring,
assisting and coaching activities most notably at Abbey Engineering, AM
Robotic Systems, Anaco Systems, BTR, Future Safety and Millennium
Supplies. The work has also led to continuous funding from regional
bodies in addition to funding from knowledge transfer partnerships
(KTP), and European and national research programmes. Two LAM KTP
programmes have led to "business leader of tomorrow" awards for ULMS'
associates most recently at Hi-Tech Steel in 2009. Second, direct
employment effects in the form of jobs saved and secured are evident;
for example, across our range of over 75 SMEs 31 new jobs have been
created and 117 jobs have been safeguarded as a direct consequence of
LAM projects (see the SME dataset referred to in section 5), with all
the implications that this has for those employees and their dependents.
By way of examples, some of the most notable employment effects have
occurred at Anaco Systems where 2 new jobs were created and 5
safeguarded and Haywood & Jackson where 5 jobs were created and 9
were safeguarded.
Sources to corroborate the impact
- The Assistant Director at the Department for Business, Innovation
& Skills North West can be contacted to comment on the alignment of
the agility research with regional priorities.
- The Chief Executive at the North West Automotive Alliance can be
contacted to confirm the relevance of the research, and the value of its
application, to automotive networks within the region.
- The Managing Director at AMF Engineering can be contacted to confirm
the impact of the research on manufacturing performance at AMF
Engineering.
- The Managing Director at Oxton Engineering can be contacted to confirm
the impact of the research on production and quality processes at Oxton
Engineering.
- The Finance Director at Haywood & Jackson can be contacted to
confirm the transformative effect of the research on the operations and
working practices at Haywood & Jackson.
- The SME dataset at http://agilitycentre.com/Jobs.htm.
This is a collection of SME statements corroborating the claims for
business and workforce impact.