Impact on Maxwell Stamp PLC, its Government Clients and the Government of Azerbijan.
Submitting Institution
Bournemouth UniversityUnit of Assessment
Business and Management StudiesSummary Impact Type
EconomicResearch Subject Area(s)
Economics: Economic Theory, Applied Economics, Econometrics
Summary of the impact
BU economic modelling research has driven increased profits for leading
international consultants
Maxwell Stamp PLC, to the tune of £12 million to date. Simultaneously, the
research has benefited
the company's clients, including several governments. For example, the
research was used to
provide advice critical in helping Namibia safeguard revenues of US$700
million annually from the
Southern African Customs Union (SACU).
Independent of Maxwell Stamp, the same techniques have been used to
strengthen the research
capabilities of the Institute for Scientific Research on Economic Reforms,
Azerbaijan. This has
been integral in the successful development of new, internationally
competitive industries and the
World Bank naming Azerbaijan one of the top 10 economic reformers.
Underpinning research
A group of BU researchers, including Webster (BU 2002 to present),
Hardwick (BU 2013 to
present), Fletcher (BU 1996 to present), Morakobati (BU 2012 to present),
Miller (BU 1996 to
present) and more recently Hölscher (BU 2013 to present) have conducted
research around two
particular economic problems:
1) Competitiveness in international trade and attracting inward foreign
direct investment (FDI).
2) Identifying how taxes and other government policies affect this
underlying competitiveness.
Both are very important for policy analysis.
A common problem facing economists analysing trade competitiveness is
missing data. In 2005,
Webster and Hardwick examined the different techniques used in different
sectors of different
countries. They made significant developments to the techniques, including
the method of using
information from one country to analyse trade data from another (P5). In
2006-7, this was applied
to the tourism sector under the expertise of Fletcher (P1). In 2013,
Hölscher studied this within the
context of emerging markets and transition economies, specifically
examining the knock-on effect
of opening foreign trade of a rather closed economy to the rest of the
world (P6).
This research was extended by Webster to examine the advantages of
international foreign
investment and which factors influence it, such as having a skilled,
educated work force in the US,
for example (P3).
From 2009 to date, Webster and Miller have analysed the effect of
government policies (and taxes
in particular) on underlying profit incentives. This was originally in the
context of FDI taxation,
which was presented in a number of significant forums including the Tax
Research Network
Conference in 2009 (P2). More recently, research has centred around taxes
on fossil fuels and
other environmental taxes and the effect this has on the UK economy (P4).
This research specifically made significant methodological advances in
quantitative analysis of the
effects of taxes on incentives to invest in one sector rather than
another. It also identified the
importance of indirect taxes in determining inward FDI and analysed the
hidden complexities of the
effects of taxes on corporate income on profitability.
References to the research
P1. Webster, A., Fletcher, J., Hardwick, P. and Morakabati, Y.
(2007). Tourism and Empirical
Applications of International Trade Theory: A Multi- Country Analysis. Tourism
Economics, 13(4),
657-674. DOI: 10.5367/000000007782696041.
P2. Miller, A. and Webster, A (2009). The Significance of
Indirect Taxes in the Overall Effect of
Taxation on Foreign Direct Investment: Evidence from the UK. Paper
presented at the Tax
Research Network Conference.
P3. Webster, A. (2013). The location of inward investment,
technical change and skilled labour:
Evidence from the United States. International Business Review,
22(6), 981-993. DOI:
10.1016/j.ibusrev.2013.02.002.
P4. Webster, A. and Ayatakshi, S. (2013). The effect of fossil
energy and other environmental
taxes on profit incentives for change in an open economy: Evidence from
the UK. Energy Policy,
61, 1422-1431. DOI: 10.1016/j.enpol.2013.05.016.
P5. Webster, A. and Hardwick, P. (2005). International Trade in
Financial Services. The Services
Industries Journal, 25, 721-746. DOI: 10.1080/02642060500103266.
P6. Hölscher, J., Nulsch, N., Stephan, S. (2013). Unabhängige
Subventionskontrolle und staatliche
Beihilfen in der erweiterten Europäischen Union. In: Theurl (Ed.), Unabhängige
staatliche
Organisationen in der Demokratie. Berlin: Duncker und Humblodt, pp.
273-296. [Trans:
Independent subsidy control and state aid in the enlarged European Union
in Independent
government organisations in democracy.]
Details of the impact
Maxwell Stamp PLC is an economic consultancy company based in London with
offices in
Washington DC, Riyadh, Abu Dhabi, Dhaka and Nairobi. The company currently
employs about
2,000 people globally and, founded in 1959, is one of the longest
established economics
consultancies with a global reputation. Past clients include the World
Bank, the European Union,
the United Nations, various development banks and governments throughout
the world.
As a former employee, Webster has maintained the unpaid position of
Associate Director for
Maxwell Stamp and provides academic consultancy on economic problems for
global clients.
Webster has used the quantitative analysis methods developed in the
research (P1, P2, P5 & P6
specifically) on a range of projects, including analysing the effects of
import tariffs and business
taxes on international trade and inward FDI. This has had significant
economic impacts for Maxwell
Stamp, as well as policy implications for governments, including Namibia.
Organisational impact on Maxwell Stamp
Specific research findings used by Maxwell Stamp in recent years include:
(a) the analysis of
underlying patterns of advantage in international trade; and (b) the
analysis of the overall effect of
different taxes, subsidies and similar measures on profitability at the
sector level.
In a letter dated 22 February 2013, the Global CEO of Maxwell Stamp
stated: "The paper by
Webster (2007) extended existing techniques for the analysis of
specialisation and advantage in
international trade which allowed them to be applied to developing
countries and, subsequently, in
a number of our projects. This was further developed to apply to the
analysis of inward foreign
direct investment (FDI) by the research, which ultimately resulted in the
Webster (2013) paper. The
research by Miller and Webster (2009) created a methodology by which the
effects of a variety of
different policies such as customs duties, national insurance
contributions, fuel and property taxes
could be combined into a single overall effect on profits at the firm or
industry level" (R1).
Using this research methodology strengthened Maxwell Stamp PLC's capacity
to deliver high
quality advice to its clients through identifying current and potential
advantages in trade, in
attracting inward investment and in identifying the effects of government
policies, individually and
collectively, on competitiveness. The Global CEO acknowledges that the
research knowledge and
methodology significantly contributed to the company winning and
successfully undertaking three
large consultancy projects for the governments of Abu Dhabi (2010),
Namibia (2011) and Saudi
Arabia (2010). The combined turnover was around £12 million (R1).
Namibia
Namibia is a member of the SACU. The country's annual share of the
combined customs revenues
in 2011 amounted to US$710 million, which equates to around 27% of the
country's entire budget.
The South African government commissioned a report for a firm of
Australian consultants on the
sharing of Customs Revenues. Their 2011 report recommended reductions in
Namibia's share of
revenues from 28% of the current SACU total to 15% initially and later to
9%. The Central Bank of
Namibia considered this report to be based on flawed analysis (R2) and
contracted Maxwell Stamp
to produce a report based on sound quantitative economic research, of
which the techniques in P1
and P2 were at the heart. Webster himself advised on this report, while
Maxwell Stamp staff
applied the techniques.
Since the completion of the Maxwell Stamp report, there has been no
further discussion of this
issue. There is no further record of South Africa pursuing the proposal to
re-allocate revenues in its
favour. This outcome is worth US$300-400 million each year to the country,
which is equivalent to
about 13% of its national budget.
Government of Azerbaijan
Azerbaijan's plan to invest a portion of their oil revenues into
developing new, internationally
competitive industries carried the risk that major changes would affect
other areas of the economy.
Independent of Maxwell Stamp, the UN Development Programme in Baku,
Azerbaijan, contacted
Webster to work with their Institute for Scientific Research on Economic
Reforms on how best to
develop these industries. From 2007-9, Webster adapted his research
methods to analyse the
effects of taxation in the UK (P2 specifically) into a model that
calculated economic consequences
of changes in Azerbaijan. Ordinarily this process would be carried out
using input-outputs tables
showing the different components required or generated from an industry.
Azerbaijan and other
countries in a similar economic position do not have this information so
Webster devised a model
that allows economists to `borrow' data on production techniques from
other countries. In order to
account for the considerable variants in costs of labour, Webster
developed a mathematical
formula using comparable labour and capital data, alongside the Western
input-output model to
calculate the risk.
This information was integral to the country's economic strategy based on
skilled and educated
labour in sectors such as tourism. This is confirmed in two letters from
the Ministry of Economic
Development, Republic of Azerbaijan. The first (R3) also confirms the
contribution this research
had in the World Bank naming Azerbaijan as one of the top 10 economic
reformers in the world in
2008 (R3). The second specifically references the use of P1 & P2 in
the country's economic
strategy (R4).
The reforms were presented at a major international conference, which
included representatives of
the oil and financial industry as well as policy makers in Rome in 2012
(R5). The continuing impact
of this work is further evidence in letter R3, informing BU that the
techniques have proved so useful
that they are continuing and extending their research in this area. Dr
Valiyev said: "Since 2008 the
Institute has continued to use the techniques and skills which Prof
Webster and his colleagues
helped develop. The results of this research continue to provide an
important part of Azerbaijan's
economic policy making." He continued, "Recent economic reforms, to which
the work of the
Institute has directly contributed, using the techniques of Prof Webster
and his colleagues, have
focused on the long term competitiveness of Azerbaijan's economy. These
include strengthening
the economic potential of the non-oil sector of the economy by developing
labour skills, providing
better access to finance and development of particular sectors, such as
tourism" (R3).
To summarise, the research by Webster has been applied to economic policy
making in a range of
countries, both directly and through the consultancy Maxwell Stamp, for
whom the research has
driven increased profits of £12 million to date. In Namibia, it has been
applied to safeguard
revenues of US$700 million annually from SACU and in Azerbaijan the
economic modelling
techniques have been integral in the successful development of new,
internationally competitive
industries.
Sources to corroborate the impact
R1. Letter from Global CEO of Maxwell Stamp, 22 February 2013
(available on request).
R2. Fight over Sacu revenue. The Namibian, 1 February
2011. Available from:
http://www.tralac.org/2011/02/01/fight-over-sacu-revenue/
R3. Letter from the Institute for Scientific Research on Economic
Reforms, Ministry of Economic
Development, Azerbaijan (available on request).
R4. Letter from the Ministry of Economic Development, Republic of
Azerbaijan, 28 June 2013
(available on request).
R5. Programme of Rome conference hosted by UniCredit (available on
request).