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University of East London (UEL) research on media policies has contributed to policy submissions made to the UK government, Leveson Inquiry, politicians and regulators, and to supranational organisations such as the European Commission. The research has particularly informed the development of policies adopted by civil society organisations and has influenced regulatory outcomes, policies and policy debates, especially where these relate to product placement, cross- media promotion, and media ownership and pluralism. Proposals on media plurality have informed UK policy debate, particularly via their reference in oral evidence provided by Dr. Jonathan Hardy to the 2013 House of Lords Select Committee on Communications. These policies on media ownership have also influenced Labour Party policy debate and formulation, and have been adopted by the TUC and other organisations.
University of Glasgow research into public relations, sport and journalism has directly shaped the professional development programme run by UEFA (Union of European Football Associations) and the Swiss Graduate School of Public Administration at the University of Lausanne. The Diploma in Football Management is aimed at managers working in the 54 member nation football associations across Europe. The research underpins the Public Relations and Media Operations module delivered through this blended e-learning programme that helps participants enhance and increase their knowledge of the organisational management of public and media relations in the football industry.
Our research on the way Arab media laws and policies translate into multiple layers of censorship and self-censorship in Arab journalism and media production has informed and influenced international policy debate about Arab media development. It has provided evidence and argument for awareness-raising reports issued by UN agencies and a Euro-Mediterranean intergovernmental body, for the international outreach activities of two non-governmental organisations (NGOs) and for planning and evaluation at the government-funded Danish body, International Media Support.
The three impacts outlined here derive from research by Professors Ivor Gaber and Jon Silverman into the relationship between the media and the formation and development of policy in the fields of child protection, drugs policy and mental health. Gaber and Silverman were members of the Munro Review of Child Protection (2010/11), and their input led to recommendations about the management of media relations during child protection crises. Silverman's research into the media and drugs policy contributed to the final report of the influential UK Drug Policy Commission (October 2012). Gaber was a member of the Independent Inquiry into the Care and Treatment of Michael Stone (2006) and worked with the Mental Health Alliance, both of which played significant roles in the policy debates that led to the reform of the Mental Health Act.
Dr Olga Bailey's research examines the importance of the media in understanding processes of migration and the formation of diasporic identities and cultural practices. Her research had a direct impact on the development of a community interest company, the African Women's Empowerment Forum (AWEF), and therefore supported the empowerment of female asylum seekers, refugees and migrants. Bailey's research findings were used as the basis for strategies to create networks, to give refugee and migrant women a voice, and to communicate their ideas and interests in the public sphere.
The impact outlined here derives from research done by Professors Ivor Gaber and Jon Silverman in the related fields of political reporting, justice and democratic accountability through freedom of expression. This work, conducted under the aegis of the Centre for International Media Analysis, Research and Consultancy (CIMARC) at the University of Bedfordshire (UoB), has influenced both the policy environment and professional practice. For example, (in Gaber's case) improving the news coverage of elections in Nigeria, Malawi and Uganda; and (in Silverman's) working towards post-conflict reconciliation in Liberia and Sierra Leone, through an analysis of the media's reporting of war crimes trials.
The Centre for Freedom of the Media (CFOM) at the University of Sheffield is among a core group of expert organisations helping to shape the work programmes of UN agencies, the Council of Europe and other IGOs, to put in place effective measures to safeguard free and independent media as well as journalists' physical safety against violence and judicial harassment and interference. CFOM research has played a prominent part in consultations leading to the adoption in 2012 of the UN Action Plan on the Safety of Journalists and the Issue of Impunity, the purpose of which is to ensure better protections for the investigative work of journalists worldwide. As a close partner of UNESCO in the implementation of the UN Action Plan (2013-14), CFOM participates actively in monitoring, evaluation and follow-ups, assists the UN and other authorities to uphold international law, and is pioneering work to promote curriculum development relating to these issues.
Dr Sallyanne Duncan's research on journalists' reporting of the bereaved during 2010-12 prompted the National Union of Journalists (Scotland) to commission her to revise and enhance their existing media guidelines on the reporting of mental health and suicide, between June 2012 and March 2013. This was the catalyst for an event that Dr Duncan organised at the University of Strathclyde on May 2, 2013 titled `Reporting Mental Health and Suicide by the Media'. Impact can be traced in two distinct areas: improved NUJ guidelines, incorporating academic research relating to mental health, suicide and bereavement; and, sharing knowledge and best practice by bringing together mental health and suicide groups, journalists and the NUJ at the `Engage with Strathclyde' event.
The role of mass media in politics and society has in recent years been a subject of intense public debate, as well as lengthy legal investigation and repeated political intervention. Dr Jason Peacey's research on the earliest modern printed mass media and their relation to government and state at the time of the English Civil War illuminates the origins of the current situation, and has made a notable impact on public understanding, of the historical roots of the media's role in mediating between states and citizens in both the US and UK. This occurred through a major museum exhibition at the Folger Shakespeare Library in Washington, DC, as well as a range of public engagement and media activities in Britain.
Ben O'Loughlin led and participated in a series of grant-funded collaborative projects that explored the nexus between media and security, provided a foundation for innovations in political communication theory and practice, and impacted upon government, business and media organisations. The iteration of projects and outputs integrated qualitative and quantitative, behavioural and interpretive methodologies, which in turn revealed emergent relationships between policy, media and publics in global, multilingual media ecologies. O'Loughlin's collaborations with Linguamatics Ltd, the BBC World Service and the House of Lords have led the application of these new methodologies and created policy debate on the ethics of their use.