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a) Educational — improving the performance of school students in coursework and the knowledge and understanding of teachers and undergraduates at other HEIs. Dissemination by talks to schools, online publications and books and articles targeted at schools and undergraduate audiences.
b) The General Public — improving public knowledge and awareness through radio appearances, public lectures, online and book publications for non-academic audiences.
Reach: Direct, quantifiable contact (schools/lecture audiences, online `hits', single-authored books sales) at least 5,500 people. In excess of 160,000 if other reach is included — sales figures for journals, essay collections, radio programmes where Verney was a contributor.
The term `linguistically innovative poetry' (LIP) encompasses a range of practices and approaches that has emerged in British poetry since the 1980s. Critical and practice-led research undertaken by Sheppard has made an important contribution to the development and vitality of communities of practice and appreciation in British alternative poetries. His work has helped readers and critics to identify, appreciate and engage with British poetry and particularly LIP. This case study is based on the critical and practice-led research projects into the potentialities of literary experiment carried out by Sheppard, work that is generally constellated around the widely-used term `linguistically innovative poetry', a term he has helped to disseminate in the critical domain and in the field of literary production.
The impact and benefit is registered through a change in literary critical perspectives regarding LIP, including the use of the term, in several cultural environments, and in a heightened sense of the potentialities for literary experiment in the field of literary production itself.