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Advertising Obesity? TV Marketing, Food Promotion, Diet and Body Weight in Children.

Summary of the impact

Research conducted by the University of Liverpool (UoL) has convincingly shown that there are strong links between the exposure of children to food advertising, brand recognition and being overweight or obese. This work consistently informs the policies of regulators and health agencies, nationally and internationally. In this specific example, work by Halford and Boyland to characterize the effects of food advertising on children's diet, food preferences, intake and body weight has had a direct effect on UK and overseas policy development. Notably this includes informing WHO guidelines to national governments on introducing effective regulatory frameworks and for monitoring their effectiveness.

Submitting Institution

University of Liverpool

Unit of Assessment

Psychology, Psychiatry and Neuroscience

Summary Impact Type

Political

Research Subject Area(s)

Medical and Health Sciences: Nutrition and Dietetics, Public Health and Health Services

Food for Thought: Shaping Europe-Wide Policy on Additives and Colourings

Summary of the impact

The University of Southampton's Food Additives and Behaviour in Children (FABIC) study has driven major changes in food processing and labelling policies. As a direct result of the research, the UK's Food Standards Agency recommended six artificial colourings — which have come to be known as the `Southampton Six' — be removed from food. In addition, the European Parliament now requires clear labelling to indicate the use of these colourings, as well as an accompanying warning about their effects on attention and behaviour in children. The risk of youngsters throughout Europe being exposed to potentially harmful additives has thus been significantly reduced.

Submitting Institution

University of Southampton

Unit of Assessment

Psychology, Psychiatry and Neuroscience

Summary Impact Type

Political

Research Subject Area(s)

Medical and Health Sciences: Public Health and Health Services
Psychology and Cognitive Sciences: Psychology

Encouraging Healthy Eating in Children with the Food Dudes Programme

Summary of the impact

The Food Dudes scheme devised by the Bangor Food and Activity Research Unit has produced large and lasting increases in children's consumption of fruit and vegetables. More than 500,000 4- to 11-year-old children have participated, in European countries and the US, with funding of more than £20m for research, evaluation, and rollout. Given the major public health challenge of increasing children's consumption of fruit and vegetables (often their least-liked foods), in order to reduce potential risk of future obesity or illnesses including diabetes, cardiovascular disease and some cancers, our unique combination of behaviour change principles -- including Role Modelling, Rewards, and Repeated Tasting -- has achieved significant success.

Submitting Institution

Bangor University

Unit of Assessment

Psychology, Psychiatry and Neuroscience

Summary Impact Type

Health

Research Subject Area(s)

Medical and Health Sciences: Public Health and Health Services

University of Portsmouth allergy research leads to change of Department of Health guidelines on maternal feeding during pregnancy and breastfeeding

Summary of the impact

Our research has led to a change in DoH guidelines on maternal consumption of peanut during pregnancy/breastfeeding.

Guidelines until 2009 advocated the avoidance of peanut in allergic families. However evidence base for this advice was poor and the advice was adopted by families regardless of their allergy status leading to significant constraints on their lifestyles. Our research revealed that peanut allergy is not associated with maternal peanut consumption, and that there was no need for pregnant women to avoid peanut during pregnancy. On the basis of our research DoH concluded that previous guidance was inappropriate and it was thus withdrawn.

Submitting Institution

University of Portsmouth

Unit of Assessment

Public Health, Health Services and Primary Care

Summary Impact Type

Health

Research Subject Area(s)

Medical and Health Sciences: Immunology, Public Health and Health Services

Food Citizenship and the Public Interest

Summary of the impact

The Centre for Food Policy (CFP) at City University London uses applied research to develop `public interest' approaches to understanding the relations between food systems and consumers. A key focus is the tension between `food citizenship' and consumerism. Our research has long asked how food policy-makers can address and improve citizenship interests when faced with both `old' social divisions (inequalities, poverty, poor market access) and `new' pressures (energy-water-biodiversity footprints, environmental knowledge deficits, de- and re-skilling). Our impact has been in promoting policies to reshape the conditions for good, low impact consumption through: (a) generating high-level debate about sustainable diets (what to eat) at population and individual levels; (b) identifying and mapping the cultural and spatial realities that shape consumer choices; and (c) foregrounding the challenge of health literacy. CFP proposals have gained traction in food policy locally, regionally and internationally (including Europe, the USA and Australia), helped by our long and close relations with civil society organisations (including the United Nations) and with growing impact on government and companies, including the major supermarkets.

Submitting Institution

City University, London

Unit of Assessment

Sociology

Summary Impact Type

Societal

Research Subject Area(s)

Medical and Health Sciences: Nutrition and Dietetics, Public Health and Health Services
Commerce, Management, Tourism and Services: Marketing

Supporting the development of children’s socio-emotional well-being

Summary of the impact

This case study represents the work of the Pyramid research team within the INSTIL Education Research Group (INSTIL ERG). Research at the University of West London is characterised by an ambition to promote `useful knowledge' and this case study, with its focus on providing evidence to inform and direct practice, fits within this approach. The case study describes the first rigorous evaluation of the impact of Pyramid after-school clubs that aim to improve the socio-emotional wellbeing of vulnerable children. The work of the Pyramid research team provides an empirical evidence base to support the work of a range of stakeholders including: practitioners; policy makers and researchers in the field of children's socio-emotional well-being, and the children and their families. Drawing on the evidence base, these impacts include the securing of funding for the continuation of Pyramid clubs in schools and informing future development and extension of the Pyramid club intervention for delivery to other age groups.

Submitting Institution

University of West London

Unit of Assessment

Education

Summary Impact Type

Societal

Research Subject Area(s)

Education: Specialist Studies In Education
Studies In Human Society: Sociology

Early years experience and longer-term development: Evidence and policy

Summary of the impact

The Effective Provision of Pre-school Education (EPPE) project led by Edward Melhuish produced major government policy changes since 2008. EPPE is a longitudinal study focussing on the impact of early childhood education and the home learning environment on educational and social development. The government's recent decision to extend free early years provision for disadvantaged children was based on EPPE's finding (highlighted in several government reviews) that good quality early education has long-term benefits, in particular for disadvantaged children. EPPE also demonstrated the critical role of better-qualified early years staff, which has led to new policy recommendations on staff training.

Submitting Institution

Birkbeck College

Unit of Assessment

Psychology, Psychiatry and Neuroscience

Summary Impact Type

Societal

Research Subject Area(s)

Education: Specialist Studies In Education
Psychology and Cognitive Sciences: Psychology

Front of Pack “traffic lights” nutrition labelling adopted across the UK

Summary of the impact

One solution proposed to contribute to the resolution of the current UK obesity crisis has been to provide clear, visible and easily understood nutritional information to help consumers make informed decisions when purchasing food. Newcastle research provided two insights: first that consumers found it hard to interpret multiple versions of nutritional labels, and secondly that the label with the highest overall comprehension included traffic light colouring, Guideline Daily Amounts and the words "low", "med" and "high" to aid decision making. This information was used by the Department of Health in their approval of a new, consistent food labelling in June 2013. This system has now been adopted by major manufacturers including MARS, Nestlé UK, PepsiCo UK and Premier Foods, and retailers including Sainsbury's, Tesco, ASDA, Morrisons, The Co-operative Food and Waitrose.

Submitting Institution

Newcastle University

Unit of Assessment

Allied Health Professions, Dentistry, Nursing and Pharmacy

Summary Impact Type

Health

Research Subject Area(s)

Medical and Health Sciences: Nutrition and Dietetics, Public Health and Health Services

The Effective Pre-School, Primary and Secondary Education (EPPSE) project: A better start for children

Summary of the impact

EPPSE is a Government-funded, high profile, longitudinal study with a multi-disciplinary design and numerous outputs, almost unprecedented in the UK in terms of its scale and scope. It has become a seminal study of the influence of early education on children's later development. Findings have been used in the UK and internationally for:

  • national policy and spending — the expansion of pre-school provision and supporting families, especially the disadvantaged;
  • curriculum design — National Curriculum and early childhood education guidelines;
  • service delivery — audits of the quality of pre-school;
  • professional practice — enhancing practitioners' understanding of `effective' pedagogy;
  • social equity — national and international programmes concerning social justice.

The two Principal Investigators at the IOE have taken lead roles in all of the above.

Submitting Institution

University College London

Unit of Assessment

Education

Summary Impact Type

Societal

Research Subject Area(s)

Medical and Health Sciences: Public Health and Health Services
Education: Specialist Studies In Education

Children’s physical activity: stimulating policy debate and health improvements

Summary of the impact

Research led by Professor Roger Mackett of the Department of Civil, Environmental and Geomatic Engineering at UCL on children's physical activity has been used by central and local government, other public bodies and various advocacy groups to encourage children to be more active. It has been used to support policy documents and proposals aimed at improving children's health and wellbeing. It has led to improvements in the health, welfare and quality of life of many UK communities through, for example, their greater use of walking buses, which also contributes to reduced CO2 emissions.

Submitting Institution

University College London

Unit of Assessment

Civil and Construction Engineering

Summary Impact Type

Health

Research Subject Area(s)

Medical and Health Sciences: Public Health and Health Services

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