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Dr Malcolm Fairbairn has worked alongside visual artist Carey Young to inspire contemporary artwork that have exhibited internationally and been viewed by ca. 100, 000 people. Fairbairn's research into dark matter and cosmology led to the collaboration and the artwork has engaged audiences in the UK, the USA and France, prompting visitors to contemplate scientific facts and issues they might not otherwise have considered and leading to a greater public awareness of our knowledge of the universe. Fairbairn has also used his research into dark matter to engage the general public and inspire schoolchildren in science. Since 2008 he has given around 35 talks at which the general public and schoolchildren have learned about dark matter and cosmology, directly impacting pupils who, teachers report, have been inspired by their experience and are reporting an increased aspiration to pursue science.
This case describes the impact of Professor John D. Barrow's research into the value of the cosmological constant and the constants of physics. The impact occurred through extensive engagement with the public via talks and public lectures, online talks and articles, newspaper and magazine articles, books and radio broadcasts. The engagement led to widespread public interest and increased public discourse in the UK and beyond, the impact being especially strong in Italy. The research has inspired young people, teachers and the general public internationally to follow cosmological developments.
Large numbers of the public have been inspired and delighted by Sussex research on high-profile fundamental physics, through media coverage and cultural interpretation of this work, but also by participating in the process and contributing directly to further discoveries. Sussex research contributions to high-profile fundamental research include the Higgs boson discovery, which has had a phenomenal impact around the world, and the ESA's missions, XMM-Newton and Herschel, which appeal to an enduring curiosity and wonder about the nature of the universe. Our research underpins the pioneering Galaxy Zoo Project, which has enabled unprecedented engagement, providing a direct benefit to >200,000 participants who are directly contributing to active research, through one of the most high-profile examples of `citizen science'. The cultural landscape has been enriched through, for example, a sell-out West-End theatre play and a music/art/science collaboration at a regional Arts Festival.
Between January 2008 and July 2013, over 10,000 key stage 4 school students and their teachers directly engaged with active research of the Cavendish Laboratory, Department of Physics, University of Cambridge through an annual interactive 3 day exhibition, titled "Physics at Work". In 2012 the event attracted 31 non-selective state schools and 17 selective/independent schools, 23 of which had visited the exhibition 3 or more times previously- a testament to its success. Building on the enthusiasm that the students showed during their participation in the event, teachers noted an increase in the number opting to study A-level physics and stated that those previously with no interest left with a very positive image of the subject.
The power of physics, from the largest to smallest scale, to capture the imagination is unrivalled. This has been used as a vehicle for engagement and education in a wide-ranging series of public-engagement activities over the period 2008-2013. These activities (over 130 outreach events per year) are closely linked to the full spectrum of the School's research. Here the focus is Astrophysics, Nuclear Physics and Particle Physics and is built around live events, hands-on demonstrations, educational software development, and media work. The activities have engaged young people through schools and family groups, with a broader cross section of the general public also reached. Birmingham's leadership is evidenced through its major role at each of the Royal Society Summer Exhibitions since 2011, the delivery of extensive national and regional activities supported by the IoP and the STFC, its extensive schools' programme and wide media exposure. The activities have communicated the significance of recent discoveries in physics and astronomy, showing how research, including by Birmingham scientists, has led to these.
The research underpinning Stephen Hawking's books, TV appearances and lectures has shaped public attitudes towards frontier research in cosmology. It attracts large audiences to learn about his research, and he is the most well-known scientist in the world. Highlights include the publication of his 2010 popular-science book The Grand Design, and the Discovery Channel series Into the Universe with Stephen Hawking. Further evidence of the impact of Hawking's research was the award of the 2009 Presidential Medal of Freedom (America's highest civilian honour) and his role as narrator in the 2012 Paralympic Opening Ceremony watched by over 11M UK viewers.
Euclid is a new M-class satellite selected by the European Space Agency (ESA) to study the dark universe, which will exploit fundamental "Baryon Acoustic Oscillations" research originally performed at Portsmouth. The construction of Euclid is underway, overseen by Portsmouth scientists, with several millions of pounds already spent on research and development within UK university laboratories and industry (e2v), already with economic impact. By the time Euclid is launched, 606 million euros will be spent across UK and European industry (Thales, Astrium) providing significant economic impact as well as societal impact.
The Institute of Cosmology and Gravitation (ICG) runs a successful programme of community engagements with local schools, science centres and tourist attractions to influence public awareness and understanding of the world-class research we perform. In 2012-13, ICG engaged with 4858 people, including 2412 school children. Through our "Cosmology Masterclass", we have inspired hundreds of A-level students from across the region; 60% said we had increased their interest in university. In 2012-13, staff engaged with 50 different schools across the UK. For the last 3 years, we have interacted with thousands of people running BBC Stargazing Live partner events, receiving almost unanimous praise from the public via our feedback.
Galaxy Zoo (GZ) is among the most successful online citizen science project ever undertaken, relying on hundreds of thousands of volunteers to classify galaxy images. Since 2007, GZ has evolved into a "Zooniverse" of over 20 online projects, engaging nearly a million worldwide volunteers (from a range of ages, backgrounds and education) in scientific research. Most GZ volunteers report being motivated by a desire to contribute to real research, while 87% say their experience has changed their behaviour e.g. more museum visits (34%). For under-18s, 70% were encouraged to study a degree and 47% said GZ helped their schoolwork.
Published and grant-awarded research in astrophysics and solar physics at UCLAN has underpinned a very large number of public lectures throughout the world (e.g. Edinburgh Science Festival, Harvard, NASA, IAC Tenerife, Perimeter Institute Canada, University of Cape Town, Astrofest London, etc.) during the impact reporting period 2008-2013, delivered by Professors Gibson, Kurtz, Ward-Thompson, Walsh and the rest of the staff in UoA9. The most prestigious of these have been delivered to large (typically several hundred to a few thousand people) sell-out audiences. Our staff have appeared on TV and radio to audiences of millions. In addition, public outreach events led by astrophysics and solar physics staff members at UCLAN have further increased the societal impact of our research.