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Social Marketing for Sustainability: influencing policy and practice for citizen engagement

Summary of the impact

Research undertaken by Dr Barr and colleagues at Exeter has examined pro-environmental behaviour policy and notions of behavioural change for environmental sustainability. This body of research has resulted in three main types of impact: it has informed public policy making, it has promoted product development, and it has informed public debate on the issue of sustainability. These impacts have been achieved through: reports for DEFRA that relate to UK behaviour change policy, collaboration with social marketing businesses that has resulted in mobile application development for UK and EU travellers, and informed public debate around issues of consumer behavioural change and flying. The latter has been achieved through citation by journalists and the instigation of debate in national (UK) and international media outlets.

Submitting Institution

University of Exeter

Unit of Assessment

Geography, Environmental Studies and Archaeology

Summary Impact Type

Economic

Research Subject Area(s)

Economics: Applied Economics
Studies In Human Society: Human Geography

From Attitudes to Practices: new Approaches to Climate Change Policy

Summary of the impact

For the last two decades, sociologists at Lancaster have demonstrated the centrality of social organisation and practice for climate change policy. This case study focuses on the impact of Elizabeth Shove's research in particular. Shove's work challenges the prevailing emphasis on individual attitudes and behaviours and shows that the consumption of energy, water and other natural resources is an outcome of shared social practices. Through innovative forms of interaction and collaboration ("working parties"; exhibitions, etc.) Shove has inspired organisations such as WWF, the Environment Agency, DECC, DCLG, DEFRA, the Scottish Government and the International Energy Agency to take social practices seriously as topics of policy, planning and intervention. Individual behavioural models are no longer the only point of reference in policy design.

Submitting Institution

Lancaster University

Unit of Assessment

Sociology

Summary Impact Type

Environmental

Research Subject Area(s)

Medical and Health Sciences: Public Health and Health Services
Education: Specialist Studies In Education
Psychology and Cognitive Sciences: Psychology

Sustainable Practices: Influencing Policy Understandings of Consumer Behaviour

Summary of the impact

Research at the University of Manchester (UoM) using a `sustainable practices' approach has made a significant contribution to reconceptualising behaviour change in relation to sustainable consumption. Impact emerges via a landmark report written for the Scottish Government (focusing broadly on the field of environmental sustainability) which provides an alternative framework, alongside policy guidance for considering behaviour change. Working with policy partners, the ISM (Individual, Social, Material) approach to behaviour change, outlined in the report, has been converted into a scalable ISM toolkit; positioned as a `practical device for policy makers and other practitioners' who want to influence people's behaviours and bring about social change.' (Scottish Government Website).

Submitting Institution

University of Manchester

Unit of Assessment

Sociology

Summary Impact Type

Societal

Research Subject Area(s)

Economics: Applied Economics
Psychology and Cognitive Sciences: Psychology

Challenging Behavioral Assumptions Underpinning Public Policy Design

Summary of the impact

The Centre for Decision Research and Experimental Economics (CeDEx) at Nottingham is a world leader in the development and application of experimental and behavioural economics. CeDEx's research is increasingly influential in affecting the way in which experimental methodology is utilised by public sector agencies (e.g. Department for Environment, Food & Rural Affairs, DEFRA) and in fashioning the public and policy makers' understanding of how human motivations and decision processes affect individual and group behaviour and, in particular, their responses to different policy tools (e.g. incentives, regulation, information, `nudges' etc). The research of the CeDEx group has had broad and diffuse impacts on public decision-making and public debate; through public events, the provision of advice to government departments and regulators, the delivery of training workshops, commissioned research and an active strategy of engagement in public debate.

Submitting Institution

University of Nottingham

Unit of Assessment

Economics and Econometrics

Summary Impact Type

Political

Research Subject Area(s)

Medical and Health Sciences: Public Health and Health Services
Economics: Applied Economics

Reshaping the Global Policy Agenda on Environmental Change and Migration

Summary of the impact

Professor Andrew Geddes' research on international migration has directly impacted upon the thinking of officials and the subsequent reshaping of policy at national and international levels concerning connections between environmental change and migration. Impact has occurred in several countries and at different governance levels. The result is that a previously deterministic policy debate about environmental change triggering mass flight is now based on a changed and far more sophisticated understanding of the evidence with different assumptions now informing policy development. Geddes was appointed in 2009 by the UK Government's Chief Scientific Advisor to be a member of the 6-member Lead Expert Group overseeing the `Foresight' report Migration and Global Environmental Change: Future Challenges and Opportunities (MGEC) for the UK Government Office for Science, published in 2011. The report and associated work has had major international reach and has informed policies and practices in UK government departments (DFID, DEFRA) and the agendas and operations of the European Union (especially the Commission), World Bank and within the UN system.

Submitting Institution

University of Sheffield

Unit of Assessment

Politics and International Studies

Summary Impact Type

Political

Research Subject Area(s)

Studies In Human Society: Demography

Enhancing social and environmental entrepreneurship in Sub-Saharan Africa

Summary of the impact

Complementary strands of research, including the 'Trickle Out Africa' (TOA) Economic and Social Research Council project based in Queen's University Management School, has significantly increased awareness and understanding of social and environmental (SE) enterprises in Sub-Saharan Africa, which is critical to achieving sustainable development and poverty alleviation. The research, by Principal Investigator Dr Diane Holt, has:

  • influenced stakeholder awareness of SE enterprises in the region;
  • provided opportunities for SE enterprises to promote their services globally;
  • facilitated knowledge exchange, knowledge transfer and capacity building between practitioners, NGOs, development agencies, charities, governments, communities and civil society on social and environmental entrepreneurship in Southern and Eastern Africa; and
  • facilitated greater understanding by policy makers and practitioners of the role of SE enterprises in poverty alleviation and sustainable development.

Submitting Institution

Queen's University Belfast

Unit of Assessment

Business and Management Studies

Summary Impact Type

Societal

Research Subject Area(s)

Studies In Human Society: Policy and Administration

The PEArL Framework: Facilitating Change in Complex Social and Commercial Settings

Summary of the impact

Loughborough University research into Problem Structuring Methodologies has resulted in PEArL, a device for framing the manner in which change occurs in organisations. The application of PEArL has changed organisational practice and policy in a variety of environments — including manufacturing, community and scientific settings — with far-reaching and long-lasting consequences. It has been used by the British Association for Chemical Specialities to achieve improved biocidal labelling; in homeless shelters to enhance outcomes for residents in adopting more stable lifestyles; and by Jaguar Land Rover to improve governance and achieve better oversight for senior management across product creation pipelines.

Submitting Institution

Loughborough University

Unit of Assessment

Business and Management Studies

Summary Impact Type

Technological

Research Subject Area(s)

Studies In Human Society: Policy and Administration, Sociology

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